When people think of oranges they see beautiful pieces of fruit, sweet and filled to its rind with a gratifying nectar that sprays into your mouth with the first bite. It?s distinct and citrus fragrance can be smelled from across the room once its soft rind has been cut. The orange?s smell is juicy and sweet, and can be noticed with little effort once the orange?s peel has been sliced. In this photo, ?Have One?, the orange in the picture being held has been peeled halfway, spraying its beautiful citrus smell into the air, persuading people to buy it. It is a paper label used for a crate to promote the fruit they ship across the United States. But, underneath the initial meaning of this picture lies a new perspective of where the orange originates and how it has defined and given people many different views of California, and how looking at this picture brings many personal memories of how oranges have effected me.
At first glance, this orange having been grown in the spacious citrus fields of California appears to be ripe, juicy, and ready to be eaten. In this picture it says, ?Have One? which displays how these farmers wish everyone would eat their nectar filled fruits. The ripe, half-peeled orange and the blue background in the picture gives it colors to help attract the human eye to the picture bringing attention to itself, and the farmers, who tend the land and toil laboriously in the field for their oranges to be ripe and perfect for sale.
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Farmers want people to enjoy their oranges and the sweet nectar it holds. Oranges are grown by hardworking people, who know how to grow the huge, luscious oranges that people love. A lot of meticulous work goes into growing these oranges due to the vast size of the orchid and the vast quantity of trees and oranges that the farmers must take care of ?. These oranges do not take days, but months to grow onto a healthy tree capable of producing fruit. This process forces the farmers to take great care of their orange groves due to the importance of every single orange being grown, because every orange grown and sold is money in their pocket. These oranges must be nothing less than the best when they reach market, because it is important for the farmers to raise the best fruit in order to get people to continue buying it. In these fields millions of oranges are grown for our benefit, and for the people in our country to keep them healthy and satisfied.
This brand name of oranges helped promote new and attractive images of California. According to the Sequoia Citrus Association this label, ?accentuated the image of California as a land of plenty, innocence, beauty, and hard work,? (Mc Quaid ? pg. 17) and due to this it promoted the citrus fruit these farmers ship all across the United States. This paper label, having promoted images of California gave people a view of this state, as they have never seen before. The orange promotes this idealized image of California due to its appearance and rough texture. This label showed the tranquility and beauty of California based on the nectar filled orange in the picture. It brings an image of a huge orange grove with many orange trees, branches filled with oranges, blowing in the whispering wind reaching its branches up into the beautiful, and colorful setting sun.
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This picture brings peaceful thoughts due to the whispering wind and the pleasant colors of the vast field filled to the brim with trees that are stocked with beautiful oranges, filled with sweet nectar. In addition to this image of an orange, the rough texture of the orange brings many images of hard work. Day after day, farmers toil in their fields trying to raise beautiful and healthy fruits for us to enjoy and eat, never thinking as to why they do it.
In addition to the perspectives I have mentioned about this orange in the picture looking at it brings back memories of me as a child. At first, I remember being a little kid playing recreational soccer every weekend throughout the year. In every single game I played in, we would enjoy fresh and pure oranges as a snack at halftime. I do not ever remember a game that did not have oranges for us to eat, and it seemed to me that it was a tradition because for as long as I can remember we were given oranges every game. The sweet citrus taste and the ripe fruit would give my team and I the energy to go out and play the second half giving us the force to defeat the other team. These oranges were valuable sources of energy for us every game. Not only did the oranges help fill our stomachs and give us power for all that running, but the juices from the oranges, which always ended on our faces, helped to quench our thirst. This was extremely valuable to us because drinking to much water and running would give us extreme cramps leaving us out of breath and hurting. The oranges helped solve that problem by giving us their sweet liquid to quench our dry and desert-like throats. After I quit soccer an orange never tasted the same, due to its gratifying taste when you are exhausted and dying of
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thirst, but to this day I still love peeling open an orange and tasting its beautiful and ripe flavor.
In conclusion looking at this picture, I saw many different perspectives of the orange than just the advertisement saying, ?Have One.? Despite its initial message of persuading people to try these oranges, it brought back memories of my childhood and it helped me realize the many different sides a picture or an object has to it. It made me believe an orange is not just an orange but a symbol for many different things. I have loved and always will love the juicy nectar and the sweet fruit that comes with each bite into an orange, and I do believe someday an orange will taste as good as it did to me when I was a child on that soccer field.
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